{"id":3875,"date":"2021-10-14T15:36:47","date_gmt":"2021-10-14T10:06:47","guid":{"rendered":"https:\/\/jewelpedia.in\/?p=3875"},"modified":"2021-10-14T15:36:50","modified_gmt":"2021-10-14T10:06:50","slug":"reliance-jewels-festive-collection-kaasyam-is-all-about-banaras","status":"publish","type":"post","link":"https:\/\/jewelpedia.in\/index.php\/2021\/10\/14\/reliance-jewels-festive-collection-kaasyam-is-all-about-banaras\/","title":{"rendered":"Reliance Jewels Festive Collection &#8216;Kaasyam&#8217; Is All About Banaras"},"content":{"rendered":"<h4><span data-preserver-spaces=\"true\"><span class=\"dropcap\">R<\/span>eliance Jewels, one of India\u2019s most trusted jewellery brands, has launched an exquisite collection of fine jewellery, \u201cKaasyam\u201d, to mark the beginning of this festive season. The collection is inspired by the art and culture, temples, and architectural marvels that personifies Banaras\u2019 rich heritage, tradition, and beliefs.\u00a0<\/span><\/h4>\n<h4><span data-preserver-spaces=\"true\">Customers get to choose from a variety of intricately designed and tastefully crafted jewellery pieces themed on art forms of Kashi Vishwanath Durga Kund temple, Ratnesh Mahadev temple, Vishalakshi &amp; Buddhist temple, Ramnagar Fort, Tulsi Ghat, Ancient Gateways &amp; Jantar Mantar, along with the Banarasi Saree, Ganga Aarti, Ganga Ghat, and the vibrant &amp; beautiful art forms of Gulabi Meenakari &amp; Repousse.<\/span><\/h4>\n<p>\u00a0<\/p>\n<div id='gallery-1' class='gallery galleryid-3875 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/jewelpedia.in\/index.php\/2021\/10\/14\/reliance-jewels-festive-collection-kaasyam-is-all-about-banaras\/rj-kaasyam-dhanteras-a4-display_001_front-1\/'><img loading=\"lazy\" decoding=\"async\" width=\"902\" height=\"992\" src=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1.jpg\" class=\"attachment-full size-full\" alt=\"Traditional Indian Necklace\" srcset=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1.jpg 902w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1-273x300.jpg 273w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1-768x845.jpg 768w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1-150x165.jpg 150w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1-300x330.jpg 300w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1-600x660.jpg 600w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1-696x765.jpg 696w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1-382x420.jpg 382w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/RJ-Kaasyam-Dhanteras-A4-Display_001_FRONT-1-764x840.jpg 764w\" sizes=\"(max-width: 902px) 100vw, 902px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<h4><span data-preserver-spaces=\"true\">To continue with the design legacy and to make the festivities of Navratri, Durga Puja, Diwali &amp; Dhanteras as well as special occasions like weddings even more special for their customers, Reliance Jewels has launched this magnificent collection that celebrates the rich cultural heritage, architectural marvels, and arts of Banaras in the form of beautiful necklaces, earrings, and bangles in Gold and Diamond.<\/span><\/h4>\n<h4><span data-preserver-spaces=\"true\">The collection offers an extensive choice where customers can choose from the splendid and luxury-oriented opulent choker sets; to long, intricate, and elegant necklace sets; to delicate and beautiful necklace sets and bangles. There is a wide range to suit various occasions and budgets. The design in the gold collection includes exquisite heritage and temple style jewellery with Meenakari art, antique and yellow gold finishes, and also very intricate filigree style jewelry in yellow gold and antique finishes. The diamond sets are crafted perfectly for your festive, bridal, and contemporary looks.<\/span><\/h4>\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"youtube-embed\" data-video_id=\"NCg3GFb7cvc\"><iframe loading=\"lazy\" title=\"KAASYAM | DIVE INTO DIVINITY\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/NCg3GFb7cvc?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n<h4><strong>The various splendors of Banaras captured in Kaasyam collections include:<\/strong><\/h4>\n<h4><strong><span data-preserver-spaces=\"true\">Banarasi Saree Collection<\/span><\/strong><\/h4>\n<h4><span data-preserver-spaces=\"true\">Banarasi sarees are among the finest sarees in India and are known for their gold and silver brocade or zari, fine silk, and opulent embroidery. Few of the exquisite gold and diamond sets are inspired by the detailing and the intricate craftsmanship of the Banarasi saree.<\/span><\/h4>\n<p>\u00a0<\/p>\n<div id='gallery-2' class='gallery galleryid-3875 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/jewelpedia.in\/index.php\/2021\/10\/14\/reliance-jewels-festive-collection-kaasyam-is-all-about-banaras\/setat21ak\/'><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1040\" src=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK-.jpg\" class=\"attachment-full size-full\" alt=\"Traditional Indian Necklace\" srcset=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK-.jpg 1200w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--300x260.jpg 300w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--1024x887.jpg 1024w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--768x666.jpg 768w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--150x130.jpg 150w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--600x520.jpg 600w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--696x603.jpg 696w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--1068x926.jpg 1068w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--485x420.jpg 485w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--969x840.jpg 969w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AK--534x462.jpg 534w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<h4><strong><span data-preserver-spaces=\"true\">Gulabi Meenakari Collection<\/span><\/strong><\/h4>\n<h4><span data-preserver-spaces=\"true\">It is one of the rarest crafts in India that is practiced in the by-lanes of Banaras, near Gai Ghat. This art was brought to the city of Varanasi by Persian enamellists during the Mughal era around the early 17th century. The word &#8216;meena&#8217; is the feminine form of the Persian word &#8216;Minoo&#8217; and means &#8216;heaven&#8217;. It refers to the azure colour of heaven. The jewellery pieces inspired by this art form are vibrant, unique and a perfect adornment for the woman of today.<\/span><\/h4>\n<p>\u00a0<\/p>\n<div id='gallery-3' class='gallery galleryid-3875 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/jewelpedia.in\/index.php\/2021\/10\/14\/reliance-jewels-festive-collection-kaasyam-is-all-about-banaras\/setat21at\/'><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1020\" src=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT-.jpg\" class=\"attachment-full size-full\" alt=\"Traditional Indian Necklace\" srcset=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT-.jpg 1200w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT--300x255.jpg 300w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT--1024x870.jpg 1024w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT--768x653.jpg 768w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT--150x128.jpg 150w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT--600x510.jpg 600w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT--696x592.jpg 696w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT--1068x908.jpg 1068w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT--494x420.jpg 494w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AT--988x840.jpg 988w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<h4><strong><span data-preserver-spaces=\"true\">Kashi Vishwanath Temple Collection<\/span><\/strong><\/h4>\n<h4><span data-preserver-spaces=\"true\">This temple collection is based on one of the most famous Hindu temples dedicated to Lord Shiva. The structure of the Mandir is composed of three parts. The first comprises a spire on the Mandir of Lord Vishwanath or Mahadeva. The second is a gold dome and the third is the gold spire atop Lord Vishwanath carrying a flag and a trident. These intricacies have been added to the beautiful necklace sets that are inspired by this temple.<\/span><\/h4>\n<h4><strong><span data-preserver-spaces=\"true\">Ancient Gateways Collection<\/span><\/strong><\/h4>\n<h4><span data-preserver-spaces=\"true\">Banaras is a visual delight to everyone with an eye for detail. Be it the fascinating old narrow lanes, or indigenous house structures, or magnificently engraved temples; what makes the first sight of the city most welcoming is the intricately carved ancient gateways. A symbol of divinity brought alive with the carving of lotus buds have been captured in the necklace sets crafted by us too.<\/span><\/h4>\n<p>\u00a0<\/p>\n<div id='gallery-4' class='gallery galleryid-3875 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/jewelpedia.in\/index.php\/2021\/10\/14\/reliance-jewels-festive-collection-kaasyam-is-all-about-banaras\/setat21ep\/'><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1101\" src=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP-.jpg\" class=\"attachment-full size-full\" alt=\"Banaras Jewellery\" srcset=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP-.jpg 1200w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP--300x275.jpg 300w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP--1024x940.jpg 1024w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP--768x705.jpg 768w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP--150x138.jpg 150w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP--600x551.jpg 600w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP--696x639.jpg 696w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP--1068x980.jpg 1068w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP--458x420.jpg 458w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EP--916x840.jpg 916w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<h4><strong><span data-preserver-spaces=\"true\">Ganga Aarti &amp; Ghats Collection<\/span><\/strong><\/h4>\n<h4><span data-preserver-spaces=\"true\">Ghats in Banaras are riverfront steps leading to the banks of the River Ganges. The city has 88 ghats. Our collection inspired by Ganga aarti and the ghats is a visual treat and an ode to the divinity of these ghats.<\/span><\/h4>\n<div id='gallery-5' class='gallery galleryid-3875 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/jewelpedia.in\/index.php\/2021\/10\/14\/reliance-jewels-festive-collection-kaasyam-is-all-about-banaras\/setat21aj\/'><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"729\" src=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ-.jpg\" class=\"attachment-full size-full\" alt=\"Reliance Jewels Necklace\" srcset=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ-.jpg 1200w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ--300x182.jpg 300w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ--1024x622.jpg 1024w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ--768x467.jpg 768w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ--150x91.jpg 150w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ--600x365.jpg 600w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ--696x423.jpg 696w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ--1068x649.jpg 1068w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21AJ--691x420.jpg 691w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<h4><strong><span data-preserver-spaces=\"true\">Ramnagar Fort Collection<\/span><\/strong><\/h4>\n<h4><span data-preserver-spaces=\"true\">Divinity is one of the most passionate expressions of love. And Ramnagar Fort is one such manifestation of love for beauty. Carved in the Mughal style, this royal palace is the living testament of how beauty can be found in every aspect of life and that is exactly what we have tried to incorporate in the jewellery pieces inspired by the Ramnagar Fort.<\/span><\/h4>\n<h4><strong><span data-preserver-spaces=\"true\">Jantar Mantar Collection<\/span><\/strong><\/h4>\n<h4><span data-preserver-spaces=\"true\">Banaras is a place of many hidden treasures. And Jantar Mantar is one of them. Built-in the year 1737 by Maharaja Jai Singh, it\u2019s an architectural marvel that\u2019s as timeless and as divine as the holy city. A convergence of everything spiritual and cultural. The necklace inspired by this marvel is a standout piece and is sure to be loved by any gold enthusiast.<\/span><\/h4>\n<p>\u00a0<\/p>\n<div id='gallery-6' class='gallery galleryid-3875 gallery-columns-1 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/jewelpedia.in\/index.php\/2021\/10\/14\/reliance-jewels-festive-collection-kaasyam-is-all-about-banaras\/setat21eo\/'><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO-.jpg\" class=\"attachment-full size-full\" alt=\"Indian Heritage Jewellery\" srcset=\"https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO-.jpg 1200w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO--300x300.jpg 300w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO--1024x1024.jpg 1024w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO--150x150.jpg 150w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO--768x768.jpg 768w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO--600x600.jpg 600w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO--696x696.jpg 696w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO--1068x1068.jpg 1068w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO--420x420.jpg 420w, https:\/\/jewelpedia.in\/wp-content\/uploads\/2021\/10\/SETAT21EO--840x840.jpg 840w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<h4><span data-preserver-spaces=\"true\">Commenting about the new collection,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Sunil Nayak, CEO of Reliance Jewels<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0said, \u201cFestivals are an integral part of Indian Culture and Dhanteras, Pushya Nakshatra, Diwali are amongst the most significant festivals celebrated in our country. The purchase of gold is considered auspicious during Dhanteras and we are pleased to offer \u201cKaasyam\u201d, our exquisitely created ornate collection inspired by Banaras to continue our design legacy in jewellery. Each gold and diamond necklace &amp; earrings in this collection are unique and represent different art, tradition, and heritage of Banaras. We are offering the Kaasyam collection ahead of the auspicious festival of Dhanteras for our customers, to cherish the festive season with their loved ones adorned with the most exquisite and artistically enthralling designs that epitomises luxury, grandeur, purity, and art\u201d.<\/span><\/h4>\n<h4><span data-preserver-spaces=\"true\">Kaasyam collection is available at Reliance Jewels outlets across India and s<\/span><span data-preserver-spaces=\"true\">elect designs from this stunning collection can be exclusively bought online at Reliance Jewels <a href=\"https:\/\/bit.ly\/3A0D7RS\">website<\/a>.<\/span><\/h4>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reliance Jewels, one of India\u2019s most trusted jewellery brands, has launched an exquisite collection of fine jewellery, \u201cKaasyam\u201d, to mark the beginning of this festive season. The collection is inspired by the art and culture, temples, and architectural marvels that personifies Banaras\u2019 rich heritage, tradition, and beliefs.\u00a0 Customers get to choose from a variety of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3876,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,234],"tags":[],"class_list":{"0":"post-3875","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-latest","8":"category-press-release"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Reliance Jewels Festive Collection &#039;Kaasyam&#039; Is All About Banaras<\/title>\n<meta name=\"description\" content=\"Reliance Jewels Kaasyam collection is inspired by the art and culture, temples, and architectural marvels of Banaras.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jewelpedia.in\/index.php\/2021\/10\/14\/reliance-jewels-festive-collection-kaasyam-is-all-about-banaras\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reliance Jewels Festive Collection &#039;Kaasyam&#039; 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