De Beers Introduces High Jewellery Collection ‘The Alchemist Of Light’

The Alchemist of Light Couture Collection at De Beers Jewellers
Photo by: De Beers Jewellers

Light. An invisible power. A transformative force. While we can’t see light itself, as it interacts with the world it finds a form of physical expression, never more magnificently than when it touches a diamond. Celebrating the elemental magic of light, De Beers Jewellers has created its High Jewellery collection ‘The Alchemist of Light’. 

Comprising seven sets totalling 45 one-of-a-kind pieces, the collection will be launched in two chapters. The first chapter including Atomique and Light Rays sets was revealed at Couture Week in Paris. The second will be unveiled at Paris Couture Week in July.

“Our new Alchemist of Light High Jewellery collection represents the pinnacle of diamond expertise and artistry,” said Celine Assimon, CEO of De Beers Jewellers & De Beers Forevermark. “These daring designs push creative and technical boundaries, inspired by the exceptional diamonds that De Beers is able to source, cut, and polish to the most exacting standards. A sublime fusion of art and science, precision and imagination, tradition and modernity.”


The Atomique set is a creative interpretation of a diamond at a molecular level, depicted by geometric patterns and abstract motifs. Paying tribute to the beauty and splendour of De Beers diamonds, the monochromatic scheme of pure white diamonds reflects the pristine clarity of a diamond’s prismatic makeup. The Atomique High Jewellery designs are bold and modern, becoming at one with the wearer, each piece as powerful as the alchemist who gives it light. 

Light Rays

The Light Rays set is a striking visual interpretation of sunlight radiating over mountaintops or from behind shadowy clouds at the moment of peak perfection in the sky. Fancy colour rough and polished diamonds in warm, sun-drenched tones are amplified by glowing coloured titanium, reminiscent of fanning light rays. Contrasting lines of white diamonds are set against dramatic black rhodium-plated gold, representing shafts of light emanating from dark shadows.

“We understand and care passionately that our clients not only express their individuality through these wearable works of art, but also bring another layer to the creative story. In this respect, our clients are true alchemists of light,” concluded Assimon.


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